The spot, which cost just under $2, 000 to craft, won numerous big-game ad polls, and sales of the snack increased during the weeks surrounding the game.

这则制作成本不到2,000美元的广告在无数重大赛事广告调查中胜出，而比赛前后几周中多力多滋的销售也实现增长。

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Just as much thought goes into crafting PPC AD copy, care should be taken to craft both optimized meta descriptions and optimized landing-page copy for organic search.

正如过多考虑到手工制作的PPC广告文案去时，应同时采取优化工艺的元描述和优化登陆页面的有机搜索的副本。

youdao

The spot, which cost just under $2,000 to craft, won numerous big-game ad polls, and sales of the snack increased during the weeks surrounding the game.

这则制作成本不到2，000美元的广告在无数重大赛事广告调查中胜出，而比赛前后几周中多力多滋的销售也实现增长。

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These firms advise companies how to design their sites to rank higher in search results or to bid more wisely on ad keywords or craft ad copy that will get clicked on more often.

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